While many business owners are focusing on news and recession, profitable business owners are focused on how to improve their business. having the right focus for your business will make a difference between failure and success in these challenging times.
Take a close look at what you sell the services and products and see what you can do to make those services and products more profitable. It might have been years since you've increased your price, so now's a good time to do so.
staying connected with your customers and clients is important to every business. It easier to keep a customer than it is to find new ones. What are you doing to thank your customers for their business? Are you sending out Christmas cards? Anniversary discounts? what about wishing your customers a happy new year and letting them know that you're not increasing your prices for the new year?
It's easier to keep the customers you have that is to get new ones. Smart business owners know that there are only two ways to increase your business, get the customers you have now to purchase more product or purchase more often. Packaging your products or services together makes it easy to increase your bottom line. A dry cleaner might price their shirt services at $1.25 per shirt or $10 for 10 shirts. They could also offer to clean customers close by the pound, which is cheaper and simply charge a monthly membership fee.
Added bonus to get customers to purchase more often. We've all seen the punch cards that get customers to buy often. My car dealership for example offers the fifth will change for free. You might offer free leaf cleanup when your customer continues services for a full six months. You might also offer to provide a free tote bag with an $80 purchase at a boutique.
Take a close look at your advertising budget. Too many business owners are still paying hundreds of dollars a month for ineffective yellow page advertising. Today, it's easier to Google a business than it is to go searching in the Yellow Pages. a simple e-commerce campaign is easy to do and cheaper than the Yellow Pages.
In today's economy it's important that you have a list of your customers. The easiest way to build that list is online. building a list is important because you can quickly and easily increase your revenue by simply reminding your customers that you are there. If you've had a bad week, you can simply come back on Monday and all for a silent promotion to your regular customers.
Another great way to build your business and continue profitability is by running a buy local campaign. Start with your family and your own business, buy everything you can from a local business owner Instead of a big-box retailer. Chambers of commerce have been a popular way to focus on local business, but few have put any effort into promoting it by local campaign. start by putting together 50 to 100 business owners who will each commit to putting a sign in their door or at their counter promoting the Buy local website And their membership. "A recent study found that for every $100 spent in a chain store, $14 went back into The local economy. For a locally owned business, $45,", says Stacy Mitchell author of "Big-Box Swindle.
Today's business owner is much more savvy and is putting more effort into the marketing of their business. Too many business owners spend way too much time working in their business than they do working on their business. - 16759
Take a close look at what you sell the services and products and see what you can do to make those services and products more profitable. It might have been years since you've increased your price, so now's a good time to do so.
staying connected with your customers and clients is important to every business. It easier to keep a customer than it is to find new ones. What are you doing to thank your customers for their business? Are you sending out Christmas cards? Anniversary discounts? what about wishing your customers a happy new year and letting them know that you're not increasing your prices for the new year?
It's easier to keep the customers you have that is to get new ones. Smart business owners know that there are only two ways to increase your business, get the customers you have now to purchase more product or purchase more often. Packaging your products or services together makes it easy to increase your bottom line. A dry cleaner might price their shirt services at $1.25 per shirt or $10 for 10 shirts. They could also offer to clean customers close by the pound, which is cheaper and simply charge a monthly membership fee.
Added bonus to get customers to purchase more often. We've all seen the punch cards that get customers to buy often. My car dealership for example offers the fifth will change for free. You might offer free leaf cleanup when your customer continues services for a full six months. You might also offer to provide a free tote bag with an $80 purchase at a boutique.
Take a close look at your advertising budget. Too many business owners are still paying hundreds of dollars a month for ineffective yellow page advertising. Today, it's easier to Google a business than it is to go searching in the Yellow Pages. a simple e-commerce campaign is easy to do and cheaper than the Yellow Pages.
In today's economy it's important that you have a list of your customers. The easiest way to build that list is online. building a list is important because you can quickly and easily increase your revenue by simply reminding your customers that you are there. If you've had a bad week, you can simply come back on Monday and all for a silent promotion to your regular customers.
Another great way to build your business and continue profitability is by running a buy local campaign. Start with your family and your own business, buy everything you can from a local business owner Instead of a big-box retailer. Chambers of commerce have been a popular way to focus on local business, but few have put any effort into promoting it by local campaign. start by putting together 50 to 100 business owners who will each commit to putting a sign in their door or at their counter promoting the Buy local website And their membership. "A recent study found that for every $100 spent in a chain store, $14 went back into The local economy. For a locally owned business, $45,", says Stacy Mitchell author of "Big-Box Swindle.
Today's business owner is much more savvy and is putting more effort into the marketing of their business. Too many business owners spend way too much time working in their business than they do working on their business. - 16759
About the Author:
Jay NaPier is an e-commerce consultant specializing in Twitter Marketing, Video Marketing and Text Message Marketing NaPier is also the Founder and Owner of Live! White House, a White House, Tennessee Directory.
